`Authors`

Krishna Iyer

Director – Marketing NA NA

Krishna Iyer is Director – Marketing at MullenLowe Lintas Group

The soft power of brand (Ram)ifications

rishna Iyer, Director - Marketing, MullenLowe Lintas?blur=25

Guest column: Krishna Iyer, Director - Marketing, MullenLowe Lintas Group writes about Ram temple inauguration as an opportunity for brands to tap into India's spiritual soft power on a global stage

Krishna Iyer Feb 8, 2024 1:21 PM

Beyond Advertising: How brands can use soft power to make a difference

Guest Column: Krishna Iyer, Director – Marketing at MullenLowe Lintas Group, writes on why a strong brand reputation is a valuable asset for a company

Krishna Iyer Aug 16, 2023 11:50 AM