`Authors`

Simran Sabherwal & Ritika Raj

Pitch NA NA

Pitch

We have significantly increased our ad spends: Shekhar Tewari, Modenik Lifestyle

Shekhar Tewari Modenik Lifestyle?blur=25

Shekhar Tewari, CEO, Modenik Lifestyle, talks about the insights behind the ‘Body Ki Bhasha’ campaign, strategic synergies, brand performance and more

Simran Sabherwal & Ritika Raj Jun 28, 2024 2:08 PM

We want people to recognise what we stand for: Salim Ali, Gupshup

Salim Ali, Chief Marketing Officer, Gupshup, talks about his vision as Gupshup’s first CMO, B2B marketing strategies, the evolution of conversational marketing, brand journeys and more

Simran Sabherwal & Ritika Raj Jun 18, 2024 11:35 AM