Sonali Malaviya
Vice President
sonali@e4m.com
NA
Authors
Sonali Malaviya is Vice President, Client Partner, India at Essence, a global data and measurement-driven media agency which is part of GroupM. In her role, she leads the agency’s relationship with Google in the market. With over 20 years of rich and diverse work experience, Sonali is a seasoned marketing professional with specialties including strategic planning, consumer analytics, insights generation, creative problem solving, business solutions and network management.
The year that was & the year that will be: Sonali Malaviya, Essence
Guest Column: Sonali Malaviya, VP, Client Partner, India at Essence, says although 2019 has seen twists and turns in the media & marketing industry, economic activity is likely to pick up in 2020