Cannes Lions 2023: India gets 7 shortlists on Day 3
The shortlists have been secured in Sustainable Development Goals Lions category
On day 3 of Cannes Lions 2023, the global creative festival celebrating advertising, India has bagged 7 shortlists in the category of Sustainable Development Goal Lions, which was the last category to be announced.
These are the shortlisted campaigns from India:
1. Lay’s Smart Farm - Lay’s - Leo Burnett (Hunger)
2. The Biochar Project By Lay’s - Leo Burnett (Hunger)
3. The Everything book - Vedantu - Dentsu Creative (Quality Education)
4. Suvidha Centre - Unilever - VMLYR Mumbai/VMLYR Commerce (Clear Water & Sanitation)
5. The Biochar Project By Lay’s - Leo Burnett (Responsible Consumption & Production)
6. Lay’s Smart Farm - Lay’s - Leo Burnett (Life on Land)
7. TR for Teacher - Navneet - FCB Interface Mumbai (Decent Work & Economic Growth)
Yesterday, after a no-show on Day 1, Indian adland took home six metals. India has bagged 77 shortlists in 23 categories so far. The industry has sent 809 entries, however, we couldn’t get a metal home on day 1.
On Day 2, India bagged one gold, three silver and two bronze. FCB Group India won the first gold for India for 'Untangling the politics of hair' for Stir.
