I see generative AI having a big impact on voice search: Josh Gallagher
At Cannes Lions 2023, Gallagher, Chief Operating Officer - APAC, EssenceMediacom, highlights how the agency is looking to provide clients’ solutions, trends to watch out for, & more
In an exclusive interaction with exchange4media group, Josh Gallagher, Chief Operating Officer - APAC, EssenceMediacom, defines a new-age media agency, combining the strengths of the erstwhile agencies Essence and MediaCom to form EssenceMediacom. Gallagher also highlights how the agency is looking to provide clients’ solutions, trends to watch out for, the impact of generative AI on voice search and key focus areas for India.
Catch the full conversation here:
