25-30% of our budget is used on digital: Harkirat Singh

The MD, Woodland India explains the importance of digital in the company's media mix, the focus on innovation, mobile as the channel to connect with the digitally savvy consumers & the company's future plans in the digital space

e4m by Simran Sabherwal
Published: Mar 24, 2014 7:02 AM  | 1 min read
25-30% of our budget is used on digital: Harkirat Singh
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The MD, Woodland Indiaexplains the importance of digital in the company’s media mix, the focus on innovation, mobile as the channel to connect with the digitally savvy consumers &the company’s future plans in the digital space More

Published On: Mar 24, 2014 7:02 AM 
Tags Design4unicef Harkirat singh Simransabherwal Woodland india

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