#e4mRealTime Programmatic Advertising Awards: Tata Neu & Xapads Media take top honours
The other gold winners include MiQ, Mobavenue Media, Bajaj Finserv, Swiggy Food, Daawat, Tally Solutions, OnePlus, Kotak 811, Tata Motors, Madison Media, iProspect and Lemma
The second edition of e4m Real Time Programmatic Advertising Conference & Awards was held on August 24 in Mumbai. The spectacular awards night was graced by top industry leaders, brand custodians, marketers and experts from the advertising and marketing sphere.
The big awards of the night were bestowed upon Tata Neu and Xapads Media under the ‘Stellar Awards’ category. While Tata Neu won the ‘Programmatic Marketer of the Year’ title, Xapads Media was awarded with the ‘Programmatic Agency of the Year’ honour.
The e4m Real-Time Programmatic Advertising Awards 2023 recognized and honoured brands, agencies and media groups that creatively embraced programmatic creative strategies and stood out from the rest in the cutting-edge competitive marketplace today. The winners are selected by eminent members of the Jury from the best work entered through the call for entries from across India. This year, the jury was led by business leader Debabrata Mukherjee.
The other brands that bagged gold metals included Bajaj Finserv, Viacom 18 | Colors TV, Swiggy Food, Daawat, Tally Solutions, OnePlus, Kotak 811, Tata Motors. Among the agencies that took home gold were MiQ, Blitzkraig, Mobavenue Media Private Limited, Xapads & Madison Media, iProspect (Dentsu) and Lemma.
The awards were given in four main categories – Programmatic Marketing, Agency & Publisher, Technology/Service Provider and Stellar Awards which are further divided into several sub-categories. The awards covered omnichannel marketing strategy, best branding campaigns, best use of AI, best programmatic out-of-home activation, best omnichannel marketing strategy and many more aspects.
Here's the complete list of winners:
