How WhatsApp Business delivered the right message in customer engagement

by e4m Staff
Published: Dec 12, 2024 3:45 PM | 1 min read

In a digital age where attention spans are fleeting, businesses in India are scrambling to find innovative ways to engage with their customers. Amid this, Meta’s messaging platform WhatsApp has emerged as a game changer, redefining the way businesses interact with their audience.

With 600 million users in India, WhatsApp has become a key tool for businesses, enabling them to communicate, transact and build relationships with their customers.

Users can book flights or trains, get a back-in-stock alert, order meals or trendy clothes, track online deliveries, and even start the day with a fresh newspaper, all without leaving the WhatsApp app.

The WhatsApp advantage

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Published On: Dec 12, 2024 3:45 PM

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