India Today Group launches election-focused digital channel 'ChunavAajTak'

India Today Group launches election-focused digital channel 'ChunavAajTak'

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Keeping the spotlight on local to national elections, India Today Group has officially launched its exclusive election-centric digital channel 'ChunavAajTak'.

“With five state elections slated in the upcoming months of 2023, followed by the significant 2024 Lok Sabha elections, 'ChunavAajTak' emerges as a pivotal resource for users. The platform's comprehensive coverage encompasses not only Lok Sabha and Vidhan Sabha elections but also spans panchayat, municipal, Rajya Sabha, presidential, and international elections. Positioned as India's pioneering election-focused channel, 'ChunavAajTak' is set to revolutionize election-centric reporting,” read a press release.

Kalli Purie, Vice-Chairperson, India Today Group, stated during the launch of 'Chunav AajTak,' "In India, politics is one of the most captivating subjects for people, and elections are at the heart of politics. I am delighted that the India Today Group will now comprehensively cover all aspects of elections digitally, delivering viewers all the necessary information, news, and analysis related to elections."

In the world's largest democracy, India, elections are celebrated no less than a festival. Elections are a regular feature of a vibrant democracy, happening at various times in different part of the country. Elections are always scheduled in some part of the country all the time. These elections infuse a distinct energy into the nation's political landscape. Elections serve as a means for citizens to select their preferred government, thereby shaping the trajectory of their future. Beyond delivering real-time updates on elections, 'ChunavAajTak' takes on the responsibility of furnishing meticulous analysis and transparently presenting information to empower voters in making informed decisions, stated the release.

The primary objective of 'ChunavAajTak' is to present multifaceted election coverage in an engaging manner. The digital platform offers not just election news but also features segments like 'Chunavi Class,' enlightening viewers about pertinent electoral subjects. From captivating election anecdotes in 'Chunavi Kisse' to satirical election foresight in 'Chunavi Bhavisyavani,' the channel promises diverse content to cater to every palate, it read further