LinkedIn appoints Olivier Legrand as Sr Director

LinkedIn, the world’s largest professional network with more than 135 million members worldwide and over 20 million members in Asia Pacific and Japan, has further strengthened its leadership team with the appointment of Olivier Legrand as Senior Director, Marketing Solutions for Asia Pacific and Japan.

With over 13 years of experience in the online marketing space, Legrand will report into Managing Director and Vice President of APJ, Arvind Rajan. He will be focused on building and strengthening relationships with key clients and will oversee the regional Marketing Solutions team to help accelerate the growth of LinkedIn in Asia Pacific and Japan.

“We have assembled a strong sales team to support our business across the region, and we’re confident that Olivier’s strong track record of devising and implementing successful sales strategies will serve us well in leading and growing LinkedIn’s sales force across Asia Pacific and Japan,” said Rajan.

Based in Singapore, Legrand joins LinkedIn from Dow Jones, where he led The Wall Street Journal’s digital initiatives and products across the region. Prior to that, he had served as Director of Marketing in Asia for The Wall Street Journal’s Asia franchise, driving marketing and advertising initiatives across both print and on-line platforms.

He previously founded and led his own marketing and digital production agency in Hong Kong, and had served as Marketing Director for Cortal Consors, a European financial broker.

Commenting on his appointment, Legrand said, “LinkedIn is now a leader in the online B2B space and I’m excited to be joining the company to share LinkedIn’s value proposition to our partners and clients across the region.”