Cover It Up is the official merchandise partner for Thalapathy Vijay starrer 'Bigil'

Cover It Up officially became the merchandise partners for the much-awaited Tamil action sports film Bigil, starring Kollywood honchos Vijay and Nayanthara.

Ronak Sarda, the founder of Cover It Up shares his excitement over continuing to do what he loves best. The Bigil collection follows the company’s ideal of creating fictional, quirky and innovative designs. Staying true to their motto, the designs are relevant to their pop and culture loving consumers.

The character of Tamil actor Vijay can be seen as the highlight of the super cool merchandise. The official merchandise includes phone covers, football jersey t-shirts, hoodies and posters which go in tune with the likes of action and sports enthusiasts.

Apart from the super funky collection, the price range is set to keep the audience between certain ages in mind. The look of the merchandise is extremely sporty and goes with the movie’s theme based on the love for football, barring all notions of gender.

With Cover It Up’s creativity being the main hook for its customers waiting for new launches, Sobiya Hussain, Business Head, Cover It Up said, “We as a team are extremely inspired by our favourite movies and characters, and when you see so many people sharing this love, it feels extremely gratifying to say the least. Our designs for Bigil are inspired by our audience and their reaction has been making us super happy.”

Set to release on October 25, you can check out Bigil’s collection on Cover It Up’s official website. Cover It Up also has the official merchandise license of Marvel, DC, Harry Potter, Looney Tunes, Chennai Super Kings, Kolkata Knight Riders, and some regional movies like Kaala, Kabali, Robot 2.0, Junga and Vada Chennai.