Indigo Consulting has made significant additions to its creative department to further strengthen its team. Viresh Pawar and Monish Beloskar have rejoined the agency in the capacity of Senior Group Head Creative and Group Head Creative, respectively, to help drive Indigo Consulting’s creative mandate. Former Creative Strategist for Jack In The Box Worldwide, Manav Parekh, also joins the agency as Associate Creative Director – Copy.
Commenting on the move to strengthen the agency’s creative force, Navin Balakrishnan, Creative Director, Indigo Consulting said, “With an ever-evolving business environment, in which consumers are co-creators of brands, creativity ultimately sets a brand apart. At Indigo Consulting, we want our clients to be those brands – the ones that are known for their creative breakthroughs. Having Viresh, Monish and Manav on-board not only adds to our award-winning talent pool, but also puts us in a better position to provide innovative digital marketing solutions to our clients.”
Prior to committing to his second stint at Indigo Consulting, Viresh Pawar worked with Interface Communications, where he was Senior Supervisor, Web Design. Over the past decade, he has helped build digital identities for brands such as Oreo, Mahindra, HDFC Bank, HSBC Bank, BPL Mobile and Wipro.
Monish Beloskar, a graduate in Fine Arts from Sir J.J School of Applied Arts, has 12 years of experience in interactive design. He, too, rejoins the agency from Puretech, where he was the Design Lead. Beloskar’s portfolio includes work for brands such as Gatorade, Kurkure, Panasonic, WWF, CondeNast Traveller, and Piramal Group, among others.
As a creative strategist, Manav Parekh has worked on brands such as Red Bull India, Sony Music, PUMA, Windows Phone, Adobe India, Budweiser, Bacardi and more. In his new role at Indigo Consulting, Parekh will work closely with Navin Balakrishnan to assist in the ideation process as well as guide and nurture talent in the team.
With the addition of the new creative heads, Indigo Consulting now boasts a creative team of 28 people.
Indigo Consulting is part of the Publicis Groupe and aligned with the Leo Burnett Worldwide network.