Manorama News teams up with Voter's Mood Research for Lok Sabha pre-polls

In a significant move towards understanding the pulse of the Kerala voters, Manorama News embarked on a significant undertaking by associating with Voter's Mood Research for an extensive pre-poll survey ahead of the upcoming 2024 Lok Sabha Elections. With a mammoth sample size of 28,000 voters where each of the participant has undergone a detailed face-to-face interview, this survey, known as ‘20^th il Aaru?’ is the largest of its kind in Kerala, aiming to capture the detailed nuances of the current political mood. The chances of candidates in all the 20 constituencies of Kerala in the upcoming Lok Sabha elections is evaluated in detail in this poll.

The survey will be broadcast on television from April 10 to April 12, providing an engaging and informative spectacle for viewers. The panel will be led by the prime anchors of Manorama News, including Johny Lukose, Shani Prabhakaran, Shibu Joseph and Muhammed Rashid. The three-day event will be shot and presented in Manorama News’ exclusive Virtual Infinity Set which is the of first of kind news channel in India with a multi-tracking camera system.

Manorama News has a track record of delivering accurate results, as demonstrated by its close alignment with the outcomes in both the 2019 Lok Sabha elections and the 2021 Kerala State Assembly elections. In 2023, ahead of the Lok Sabha elections, Manorama News did an opinion poll with VMR named ‘Navakerala Manasu’. The performance of the state-central governments, the factors that could influence elections in the state and at the center, and the performance of the Members of Parliament (MPs), were evaluated. The channel's commitment to precision and reliability positions opinion polls as a benchmark for understanding public sentiment, setting the stage for informed and enlightened decision-making among voters.