Mathrubhumi’s M V Shreyams Kumar addresses UN World Reconstruction Conference
Kumar, Joint Managing Director, Mathrubhumi Group, spoke on the topic - Kerala Deluge August 2018 & Response of the Media
Mathrubhumi Group Joint Managing Director M V Shreyams Kumar addressed the United Nations 4th World Reconstruction Conference, Geneva, on the special session on Green Recovery: The Case of the 2018 Kerala Floods. He was speaking on the subject of Kerala Deluge August 2018 & Response of the Media.
Addressing the session, he said: “Visual and online media and the FM stations widely disseminated the official alerts and alerted the public to the magnitude of the impending disaster. Media helpdesks provided critical, lifesaving information maximising rescue efforts, the reporters and crew strove beyond the call of duty to keep the public updated and alert authorities to the ongoing situation. We also took the initiative to report from the most dangerous locations, without a thought for personal safety, we lost in the line of duty, two souls to the floods-part time correspondent, Sajimon EK and driver Bibin K Babu.”
He also said: “Media helped channelise much needed resources from India, abroad and from the caring Malayali diaspora. The generosity of our constituents saw us collect relief materials worth nearly 1000 tons of food materials, 10 lakh litres of drinking water, clothes and sanitary products:; worth more than 20 lakh dollars. We conducted 39 medical camps and distributed 1000 of medicine boxes to displaced persons across Kerala, Six thousands of my staff was involved in the relief work for three consecutive weeks. We collected over Rs 6.5 crore and handed it over to the Chief Minister's Disaster Relief Fund”.
The eminent members at the session included Dr Karen Sudemeir Rieux,Senior Expert-UN Environment, Tom Jose, Chief Secretary, Govt of Kerala, Dr T N Seema, Chair, Haritha Kerala Mission, Govt of Kerala, Gopal Shankar, CEO Habitat Technologies, Gopinath Parayil, CEO, The Blue Yonder , Pieter-Paul van Meel, Integrated Water Resources Expert, and Dr Myna Umaiban, Professor, M.E.S Mampad College, Kerala.
The objective of the session was to discuss the recovery from various angles, including environment and inclusion. The excepted outcome of this session is to elaborate on the fundamental elements of the recovery strategy which is founded on eco-system- based approaches and is aimed at building back better.
