Radio Mantra celebrated fourth anniversary in Karnal,Bareilly and Jalandhar
Radio Mantra recently celebrated four years of presence in Karnal, Bareilly and Jalandhar this month.
Radio Mantra recently celebrated four years of presence in Karnal, Bareilly and Jalandhar this month.
The four day long activity was punctuated with cool prizes, every hour where the listeners won Mantra goodies, silver coins, food & shopping vouchers.
On the occasion of completing four years, Kanwar Sameer, National Programming Head, Radio Mantra said, “In these four years, Mantra has set trends and has made constant innovations to engage, involve, and entertain our ever evolving audience. I'm confident that we'll continue to stay in their hearts and remain at the top.”
The radio station that is an integral part of the listeners in Karnal, Bareilly and Jalandhar, has taken entertainment beyond the metros with historic campaigns like, RJ-Giri, Chhota Jockey, Music Marathon of the Decade, Double Hafta Vasool, CSR activities like Dil Toh Achha Hai Ji: Thandd Se Jungg, No Tobacco Day, World AIDS Day along with many city-centric contests.
Mantra continues to hold the no.1 position in all the cities and has shown a consistent growth over the years. According to the Indian Readership Survey (IRS) 2010 Q4 data on the radio industry, released by the Media Research Users’ Council (MRUC), Radio Mantra grew further despite the de-growth in the radio category. With 5.37 million listeners, Radio Mantra continues to be one of the top 5 radio stations in India with its pan India presence in Agra, Bareilly, Gorakhpur, Varanasi, Hisar, Karnal, Jalandhar and Ranchi. Mantra aims to offer a differentiated listening experience to its listeners across age groups and all SEC.