ABP News presents Modicare’s 25 glorious years with a special show

ABP News celebrated Modicare’s silver jubilee featuring glorious and inspiring stories of Modicarians  and the brand’s journey over the past 25 years. Modicare is one of the most successful and rapidly growing brands in India. The show, named ‘Modicare - 25 Saal Bemisaal - Living the Modi way!’, was aired on ABP News, ABP Ganga and ABP Majha highlighting the significant landmark. Modicare Limited, India's first Direct Selling Company, marked a significant milestone of completing 25 glorious years in the industry in its strong legacy of transforming lives. The special 40-minute episode showcased Modicare’s journey and exemplifying success and lauded the committed team of employees.

The special silver anniversary show highlighted the brand vision of the company and captured the essence of its 25 years of providing ‘Azadi’ to direct sellers to build an environment of trust and care. The interaction-based show showcased the strong legacy of Modicare from its inception in 1996 and its journey to what it is today. The show consisted of four major parts – Profile story/ background intro of Modicare, Interaction with Modicare founder Samir Modi along with success stories of Modicare partners.

The ‘Modicare - 25 Saal Bemisaal - Living the Modi way!’ show was aimed at encouraging and educating the masses to create their own identity, live on their own terms and positively change the lives of people around them. The ‘Modi way’ has given economic freedom to millions and encouraged entrepreneurship around the country.  It has empowered millions of Indians and helped them realise their goals for a better future.

With a strong legacy of #25SaalBemisaal, Modicare emerged as India's leading direct selling company and is changing the lives of millions across the country.

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