ILH and Ideabrew Studios team up for community-driven content distribution in India
This strategic partnership will provide ILH's Diamond Members a unique opportunity to publish two podcast episodes per week
In an industry-first collaboration, Internet Lifestyle Hub (ILH), India's largest online coaching and training community, has joined forces with Ideabrew Studios, the country's largest audio network, aiming to revolutionize community-driven content distribution.
With a robust network of 450 podcasts, 200 creators, and millions of listeners, Ideabrew Studios has an impressive roster of creators including Ankur Warikoo, Ayaz Memon, Abhash Jha, Dr.Cuterus, Rachana Ranade, and Aanam Chasmawala. Now, Siddharth Rajsekar, founder of Internet Lifestyle Hub, will join their ranks. The podcasts can be found on Bingepods.com and all major global streaming platforms.
This strategic partnership will provide ILH's Diamond Members a unique opportunity to publish two podcast episodes per week, totaling eight per month, on any topic related to their niche. Each episode will carry the ILH Stamp, and include links back to the website and funnel, driving community-driven content distribution and promoting the spread of wisdom.
ILH and Ideabrew Studios' partnership will harness the power of Ideabrew's content management system (CMS), enabling the distribution of podcasts across 100+ platforms and reaching diverse communities. At ILH's Reboot 2023 event, Ideabrew Studios co-founder Ashwin Gangakhedkar highlighted the importance of creating a unique sonic identity. He emphasized that hosting podcasts helps coaches solidify their reputation as respected industry authorities.
Ashwin Gangakhedkar added, "Being a podcast host helps online coaches cultivate and expand their sales funnel, fostering continuous growth and engagement. By leveraging the power of podcasts, online coaches can cultivate and expand their sales funnel, fostering continuous growth and engagement.”
The collaborative initiative will also promote faster discoverability due to the community effect. As listeners engage with one podcast, they will automatically receive recommendations for similar podcasts within the community.
Siddharth Rajsekar, Founder of Internet Lifestyle Hub, expressed his excitement about the new venture. Having already completed over 70 episodes of his podcast, 'Freedom Business Podcast,' Rajsekar said, "As a sound guy, I've always found myself going deeper when recording a podcast because it is a single sensory medium. The tribe will be onboarded soon, creating a win-win for the creator, listener, ILH, and Ideabrew Studios. There's a perfect marriage between Ideabrew Studios and ILH.”
This new collaboration promises to redefine the podcast landscape in India by enhancing accessibility, diversity, and engagement in community-driven high-quality content distribution. This is part of Siddharth’s latest initiative, Internet Lifestyle Hub Publishing platform that will make wisdom go viral through different mediums.
