Bayer Consumer Health Division, one of India’s biggest healthcare brands, bagged the ‘Brand of the Year’ title at the e4m Health & Wellness Marketing Awards 2023 held on August 9 in Mumbai.
The company took home a total of 15 metals - 5 gold, 3 silver and 7 bronze.
Among the other key winners included BrandCare Health, Amul, Cipla Health, Netmeds, Nestle, Policybazaar among others.
The dazzling awards night was graced by top industry leaders from the health and wellness ecosystem as well as the advertising and marketing sector. Brands were honoured for their creativity, excellence and innovation and for catering to the rapidly changing consumer demands.
The award winners were selected from the best entries from across India by a jury comprising senior marketing, media and advertising professionals. The jury was headed by Jayen Mehta, I/C Managing Director - Amul India.