e4m MarTech League Leadership today: Rajesh Jain to share insights on 'Proficorns' & more
In today's virtual session, Netcore's Founder & MD Rajesh Jain will talk about transforming CMOs into Chief Profitability Officers
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Published: Jun 24, 2020 8:45 AM | 1 min read
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The e4m MarTech League Leadership series is a virtual forum to connect forward-thinking Leaders with marketers. Today, the e4m MarTech League Leadership virtual series will deliberate on the topic: ‘Velvet Rope Marketing: CMOs transformation to Chief Profitability Officers’.
The virtual discussion will be with Rajesh Jain, Founder & Managing Director, Netcore in conversation with Dr Annurag Batra, Chairman & Editor-in-chief, exchange4media & BW.
The discussion will dive into topics like VRM and profitability; understanding customer lifetime value and customer genome; innovating profitability; using NPS to Net Revenue Score to measure customer loyalty; building a 'Proficorn' in the age of Unicorns.
To join in on this discussion that will take place today, June 24 from 4 PM to 5 PM, register on ZOOM. The webinar will also be simulcasted on our Facebook, Twitter, and LinkedIn pages.
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