The inaugural edition of Pitch BFSI Marketing Awards 2023 was held on Tuesday, October 10 in Mumbai. GroupM’s EssenceMediacom won four metals across categories including 3 gold and 1 silver metals across categories. The awards honour the best minds who have developed and implemented successful marketing strategies, campaigns, and innovative ideas.
The awards night was attended by top industry leaders, heads and experts from the BFSI ecosystem. Apart from EssenceMediacom, the other top agencies that took home the highest number of metals include Fulcro and Puretech Digital.
The Pitch BFSI Marketing Awards 2023 celebrates the remarkable work done by brands and agencies in implementing successful marketing strategies, campaigns, and innovative ideas. The nominations were accepted under 4 main categories including Banking, Insurance, Financial Services and Fintech which were further divided into 97 sub-categories.
The winners were judged based on their merit and outstanding work by an esteemed Jury panel of 25 jurors from the BFSI industry. The Jury this year was chaired by Sarbvir Singh, CEO, Policybazaar.com.