Ex-PepsiCo marketing director Vani Gupta Dandia launches Benddit
Benddit will offer sales, marketing solutions to founders of new businesses & help them reach verified service providers
Vani Gupta Dandia, ex-marketing director of PepsiCo Foods, has launched Benddit, a platform offering sales and marketing solutions. It will also help founders of new businesses reach verified service providers for marketing, sales and recruitment.
Benddit will be using a tech algorithm that matches requirements of its clients. This will be based on parameters like complexity, stage and relevance. It will scan through Benddit's database of service providers and suggest names with scores that will tell the degree of 'match' between the two. It will also facilitate a call between the company and the selected provider.
Benddit’s target group will be businesses who want their work to be done on an assignment basis.