Imran Khan and Chirag Raheja launch integrated agency 'Human'

The agency aims to follow a collaborative model, where they can partner with best-in-class talent for every brief

by exchange4media Staff
Published: Jul 31, 2023 6:24 PM | 2 min read

Creative directors Imran Khan and Chirag Raheja have announced the launch of integrated agency Human, which, according to the founders, was established to conceived to create work that’s good for the people, and the planet at large.

Several prominent figures from the industry and well-wishers from companies like L’oreal, Meta, Mercedes Benz, IDFC First Bank, Aditya Birla Health Insurance, Sony TV and Paranjape Constructions, attended the launch.

Commenting on the intent behind Human, Imran Khan and Chirag Raheja said “We have always been conscientious workers. And we want to keep that part of ourselves alive, no matter what. So, we etched that spirit into our baby’s name - to always remind us what we’re here to do.”

The agency aims to follow a collaborative model, where they can partner with best-in-class talent for every brief.

“The goal right now is to create stunning work that reflects the ethos of Human. And we believe the collaborative approach will propel us in that direction”, added Raheja.

“In an age of data and algorithms, it’s important to remember that behind every click, there’s a human heart that’s beating - that is our holy grail,” said Khan.

Khan and Raheja have a collective experience of over 25 years in the business and have worked on some of the biggest brands in the past - from the Tata Group, UltraTech Cement and Netflix, to Future Group, Inorbit Malls, and Mahindra, among numerous others. The duo has been featured in Best Media Info’s Rising Stars column and were formerly Infectious’ Heads of Art and Copy respectively. Over the years, they have garnered over 50 industry awards for their work across brands.

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Published On: Jul 31, 2023 6:24 PM

Tags Imran khan Chirag Raheja Humans