Our planning and execution precede what we saw in Barbieland: Falguni Nayar, Nykaa
The Founder and CEO of Nykaa was speaking at a preview for the brand’s two-day live event – Nykaaland
“Our consumers can experience beauty the way it should be experienced. India is growing as a country and many global brands are coming to the nation,” said Falguni Nayar, Founder and CEO of Nykaa.
She was speaking at a preview for the brand’s two-day live event – Nykaaland – where several brands will be showcasing their products and services to the consumers.
In an address, Nayar spoke about India’s growth as a country and how the world is looking forward to the same.
Speaking about the execution of Nykaaland, Nayar said, Nykaaland is a wonderland of beauty.
On the theme being similar to Barbie Land, Nayar said, “Our planning and execution precedes, what we just saw in Barbieland, this is an original idea though it is coming at the time when we have Barbieland.”
Anchit Nayar, CEO, Beauty E-Commerce, added that it is Nykaa’s aim to bring high-quality products and global brands while empowering the homegrown ones. “It is not about sales or profit or loss for us, it is about our brand partners building a brand that will stand the test of time.”
