Pitch CMO Summit 2024 to host sessions to challenge conventional marketing wisdom

The Pitch CMO Summit 2024 is returning to Bengaluru with an exciting edition that promises to bring together top brand leaders, marketing visionaries, and industry experts. The conference, powered by Disney Star, will be hosted on Friday, August 23rd, 2024. With Mobavenue as the Growth Partner and The Hindu as the Gold Partner, this summit will be a key event in the marketing calendar. Blis and Footprynt are the Associate Partners, while Route Mobile and Radio City join as Co-Partners.

The Pitch CMO Summit - Bengaluru 2024 is gearing up to be a landmark event, with a series of sessions that promise to inspire, educate, and challenge conventional marketing wisdom. Here’s a sneak peek at some of the key sessions you won’t want to miss:

In the opening session - The Growth Story, Ashwath Swaminathan, Chief Growth & Marketing Officer at Swiggy, will explore the concept of "Building Categories, Not Brands." In a market where competition is fierce, Swaminathan will talk about how Swiggy has expanded its reach by developing entire categories, driving exponential growth and establishing market leadership.

In her Special Address, Anna Ohlin, Country Marketing Manager at IKEA India, will discuss "How IKEA Blends Its Global Personality With Local Everyday Life." IKEA’s success across diverse markets is a testament to its ability to resonate locally while maintaining its global identity. Ohlin will share insights into how IKEA localises its marketing efforts in India, blending its unique personality with the cultural nuances of Indian everyday life. This address will highlight how IKEA creates a powerful connection with consumers, ensuring success in new markets.

Further, Ajit Varghese, Head of Network Advertising Sales at Disney Star, will lead a highly anticipated Spotlight Session. Varghese’s deep expertise in the media industry is expected to provide groundbreaking insights into the future of media and advertising. This session will offer brands innovative strategies to navigate and leverage the rapidly changing media landscape, making it a must-attend for anyone interested in the future of advertising.

In The CMO Deep-Dive, Amit Doshi, Chief Marketing Officer of Britannia India, will present "Nostalgia with a Twist: Modernizing Britannia’s Iconic Brands." Britannia’s products have been cherished by Indian consumers for generations, but keeping these iconic brands relevant today requires a delicate balance of tradition and innovation. Doshi will discuss how Britannia is breathing new life into its beloved brands by infusing modern trends with nostalgic elements, maintaining the heritage while appealing to contemporary tastes. This session will reveal the strategies behind ensuring that Britannia’s brands remain both timeless and timely.

Why Attend?

With these insightful sessions the Pitch CMO Summit - Bengaluru 2024 promises to offer a wealth of knowledge and actionable insights, making it a must-attend event for marketing professionals looking to stay ahead in the dynamic world of brand building.

These sessions are part of an agenda packed with thought-provoking discussions and networking opportunities, making the Pitch CMO Summit - Bengaluru 2024 a must-attend event. Stay tuned for more updates on the agenda and speakers.

Stay tuned for more exciting sessions and speakers to be announced!

For more details, visit: Pitch CMO Summit Bengaluru 2024

Secure your spot by registering here and embark on a journey of discovery and inspiration!