Titan Company wins 'Marketing Team of the Year' title at e4m Indian Marketing Awards

The brand won 5 gold, 1 silver and 3 bronze metals across categories for their successful and path-breaking marketing strategies

e4m by exchange4media Staff
Published: Mar 1, 2023 11:38 AM  | 1 min read
Titan
  • e4m Twitter

Titan Company Ltd was awarded ‘Marketing Team of the Year’ title at the 9th edition of the e4m Indian Marketing Awards (IMA) for their impactful marketing strategies. The brand also won 5 gold metals, 1 silver and 3 bronze metals for their successful and path breaking marketing strategies and developing sharp consumer insights.

It won 2 golds for its ‘Gift Smart Gift Mia’ campaign for Mia by Tanishq brand under the ‘Use of consumer insights’ category and ‘Best use of Segmentation’ category. The gold was for its #BoldlyBeautiful Campaign under the ‘Best use of TV’ category’, for ‘Rivaahverse’ campaign under ‘Best use of technology’ title. Another gold came for ‘Tanishq Celebrates Pudhumai Penn - UGC that turned brand dismissers into brand advocates’ campaign in the ‘physical space’ category.

Titan Company also won 1 bronze metal for its ‘Gift Smart Gift Mia’ campaign for Mia by Tanishq brand under the ‘Transformational Growth’ category, for Tanishq Data-Driven Marketing campaign for Interactive Avenues - A Reprise Network Company under the ‘Best use of Segmentation’ category.

Over the years, the Indian Marketing Awards has recognized path-breaking and impactful marketing strategies. The awards celebrate the critical role of marketing in achieving organic growth for a business. The event also hosted an all-day conference- India Brand Conclave 2023.

Published On: Mar 1, 2023 11:38 AM