Walkaroo onboards Varun Dhawan as its brand ambassador
The actor will be seen promoting the brand and its extensive range of footwear collection through a series of campaigns
Walkaroo, a footwear brand, has announced the appointment of actor Varun Dhawan as the face of Walkaroo, endorsing the brand's point of view, "Walk. Walk. Walk. Walk with Walkaroo."
“As part of this announcement, the company will be launching an integrated marketing campaign showcasing Walkaroo's extensive portfolio, including the newly introduced Walkaroo+ and Super Clogs collections. This exciting partnership will reinforce Walkaroo’s brand presence and appeal to the younger generation and fashion-conscious consumers across the country,” the company said in a release.
Commenting on the occasion, V Noushad, Managing Director of Walkaroo International Pvt. Ltd., said, “We are very happy to have Varun Dhawan join us in our commitment towards promoting a healthier and active lifestyle through walking. His youthful energy and stylish persona resonate perfectly with our brand image. Varun's strong appeal among the younger generation and his ability to connect with a diverse audience will enable us to broaden our reach and achieve new milestones.”
Varun Dhawan shared his excitement about the collaboration, stating, "I am thrilled to join hands with Walkaroo. This brand resonates with individuals across all age groups and is a renowned household name. What truly excites me is our shared vision in promoting the joy of walking. With its campaign 'Walk. Walk. Walk; Walk with Walkaroo,' the brand encourages people to adopt walking as a simple remedy to stay active and healthy. This partnership is a fantastic opportunity to connect with a wider audience and be part of a brand that has been working to democratize fashion.”
