White Rivers Media & Buffalo Soldiers bag top honours at e4m Maverick Awards 2023

Among other key winners of the night were Sociowash Media, Hansa Cequity, Xerxes By Xapads Media and Howl Digital

by exchange4media Staff
Published: Jul 21, 2023 8:42 PM | 2 min read

The exchange4media Group on Friday hosted the inaugural edition of the e4m Maverick Awards at a star-studded ceremony in Mumbai. The Maverick Awards honours outstanding works done by regional, national, small-medium, and independent agencies for their excellence, innovation and creativity.

While the big award of the night ‘e4m Maverick of the Year – Agency’ was bestowed upon White Rivers Media, Buffalo Soldiers bagged the ‘Rising e4m Maverick of the Year – Agency’ title.

The other media agencies that won gold for their outstanding work across different categories include

Howl Digital, Internet Moguls, Sociowash Media Pvt Ltd, Hansa Cequity and Mahindra Auto, Xerxes By Xapads Media, Applabs MediaTrivayu Media Works, SRV Media, ITC Sixth Sense, Alliance Advertising, DViO Digital Pvt Ltd and Dainik Jagran-inext.

The night was graced by top industry leaders, heads and experts from the advertising and media industry. The awards recognise and acknowledge the marketing marvels of the media, digital and creative agencies who have shown exemplary performance, made a significant contribution to the industry, and their organisations, and can prove their campaigns have had a measurable effect.

The e4m Maverick Awards celebrate the independent agencies of India for their remarkable work and out-of-the-box marketing strategies and impressive innovations. An independent advertising agency refers to a company that operates independently and is not (or fully) owned/controlled by a larger holding company. It is responsible for creating and implementing marketing plans for its clients to promote their products or services to a specific target audience.

The entries for the e4m Maverick Awards were judged by eminent experts and business leaders across seven different categories including Digital Marketing, MarTech, Social Media Marketing, Influencer Marketing, Traditional Marketing, Sectoral Marketing and Special Awards, which are further divided into sub-categories.