FMCG veterans Anjana Ghosh and Atanu Gangoly launch own venture Scale Sherpas Ventures

Sherpas Ventures has introduced an efficient end-to-end supply chain model to support startups and MSMEs

by e4m Staff
Published: Jul 9, 2024 11:25 AM | 1 min read

Anjana Ghosh Atanu Gangoly Scale Sherpas Ventures

FMCG veterans Anjana Ghosh and Atanu Gangoly have launched Scale Sherpas, leveraging a vast network of distributors, super stockists, a robust tech platform for tracking sales and goods movement.

With a dedicated team for last-mile order booking, Sherpas Ventures has introduced a unique efficient end-to-end supply chain model to support startups and MSMEs.

This model is based on a unique concept of aggregation of loads, allows brands to benefit from reduced freight costs and provides the flexibility to send small loads to newer markets.

Anjana Ghosh Managing Director, Scale Sherpas, said, “We firmly believe that leading a successful business requires the courage to adapt. Doing the right thing is rarely easy but always worth it. MSME businesses are passing through a challenging phase with overall competitive landscapes, entry of global brands, rising input costs, and decreasing margins. Scaling business, reducing costs through efficiency and productivity, adapting to technology, and premiumization are essential for their survival. Our mission is to support businesses that aspire to scale and seek professional help from those with proven track records in building national brands. We enable organizations with creative solutions to navigate complex issues by reimagining their ecosystems, reshaping their portfolios, and reinventing themselves for a better future.”