The week that has gone by was indeed a packed one with the Union Budget and, exchange4media's TV First Conference and Prime Time Awards 2019 being the major highlights. There were some big launches in the media like Republic Bharat and Firstpost newspaper. Apart from some interesting analytical pieces, there were quite a few appointments and resignations too. Click on the links below to read these articles one more time:
Budget 2019: Govt plans to set up 1 lakh digital villages in 5 years
https://www.exchange4media.com/digital-news/budget-2019-govt-plans-to-set-up-1-lakh-digital-villages-in-5-years-94379.html
Mindshare, HUL bag top honours at Prime Time Awards
https://www.exchange4media.com/advertising-news/mindshare-hul-bag-top-honours-at-prime-time-awards-94340.html
Republic Bharat to go on-air tomorrow
https://www.exchange4media.com/media-tv-news/republic-bharat-to-go-on-air-from-tomorrow-94393.html
TV thrives due to a credible measurement system: Abhishek Desai, P&G
https://www.exchange4media.com/media-tv-news/tv-thrives-due-to-a-credible-measurement-system-abhishek-desai-pg-94350.html
Kedar Apte’s mantra for great ad: Grab attention, create recall value, deliver a message
https://www.exchange4media.com/advertising-news/kedar-aptes-mantra-for-great-ad-grab-attention-create-recall-value-deliver-a-message-94349.html
For advertising to work on TV, even TV has to work harder for advertising: Sagar Kapoor
https://www.exchange4media.com/marketing-news/for-advertising-to-work-on-tv-even-tv-has-to-work-harder-for-advertising-sagar-kapoor-94376.html
Firstpost Newspaper makes a pitch to advertisers with extensive campaign
https://www.exchange4media.com/media-print-news/firstpost-newspaper-makes-a-pitch-to-advertisers-with-extensive-campaign-94234.html
Ariel's #ShareTheLoad campaign: Back with a bang?
https://www.exchange4media.com/advertising-news/ariels-sharetheload-campaign-back-with-a-bang-94341.html
Havas Media India appoints R Venkatasubramanian as National Head of Investments
https://www.exchange4media.com/announcements-news/havas-media-india-appoints-r-venkatasubramanian-as-national-head-of-investments-94371.html
Dabur India Ltd board names Mohit Malhotra as Chief Executive Officer
https://www.exchange4media.com/announcements-news/dabur-india-ltd-board-names-mohit-malhotra-as-chief-executive-officer-94364.html
Max Life Insurance appoints Aalok Bhan as Director & Chief Marketing Officer
https://www.exchange4media.com/announcements-news/max-life-insurance-appoints-aalok-bhan-as-director-chief-marketing-officer-94271.html
Roy Kurian quits Yamaha India
https://www.exchange4media.com/announcements-news/roy-kurian-quits-yamaha-india-94345.html
