IRS Q3 2011: Aajkal, ABP, Sambad grow among Bangla dailies

Among Bangla dailies, Aajkal, Ananda Bazaar Patrika and Sambad have recorded growth in their Average Issue Readerships (AIR) in IRS Q3 2011.

As per IRS Q3 results, in most of the Bengali dailies there has been a fall, except for Aajkal, Ananda Bazaar Patrika and Sambad, which display marginal growth.

In the publications that registered growth in Q3 over Q2, Aajkal showed maximum growth of 5.21%. Ananada Bazaar Patrika shows a growth of 0.58% and Sambad displayed a growth of 0.24%.

Among the publications that listed a fall, Bartaman has registered a dip of -2.73%, Sambad Pratidin -5.53%, Ganashakti -1.77%. Maximum fall in AIR has been shown by Dainik Statesman which has -13.79% and Dainik Jugasankha which registers maximum dip of -22.00%.