RAM Ratings Week 49-52: Fever FM stays on top in Mumbai, Delhi
Big FM led in Bangalore while Radio Mirchi topped in Kolkata
RAM Ratings for Week 49-52 is out with Fever FM leading in Mumbai and Delhi again in this period like in the last. Big FM garnered the most listenership in Bangalore and Radio Mirchi claimed the top spot in Kolkata. The four week time period for the survey is between 29th Nov'20 and 26th Dec'20
In Mumbai, in a universe of 12.2 million listeners above the age of 12, Fever FM had a 16.9% share. Radio City came second with a 13.9% share. Nudging Big FM aside, Radio Mirchi rose to third spot with 13.3% share. Listenership peaked between 11 am and 12 noon.
In Delhi, in a universe of 16.5 million listeners above the age of 12, Fever FM topped with 21.6% listenership share. Red FM stood second at 13.9% and Big FM was at third with a 11.8% share. Listenership peaked between 9 and 10 am.
In a universe of 5.3 million listeners, Big FM held the lead with a 24.2% share in Bangalore. Radio City came second with 23.4% and Fever FM stood at third position with 16.2%. Listenership peaked between 9 am and 10 am.
In Kolkata, Radio Mirchi led with a 27.5 % share in a universe of 9.1 million listeners. Big FM came second with 27%. Red FM came next with a 16.7% share. Listenership peaked between 11 am and 12 noon.
All markets saw more Reach tuning in for this week except Mumbai markets. Radio listening at out of home increased in all markets.
