RAM Ratings Wk 13’21-Wk 16’21: Fever FM dominates Mumbai, Delhi charts
Big FM and Mirchi led in Bangalore and Kolkata respectively in this four-week period
RAM Ratings for Week 13’21-Week 16’21 is out with Fever FM staying on top of the charts in Mumbai and in Delhi. Big FM and Mirchi led in Bangalore and Kolkata respectively. The four-week time period for the survey is between 21st March 2021 and 17th April 2021.
In Mumbai, in a universe of 12.2 million listeners above the age of 12, Fever FM had a 17.2% share. BIG FM came next with a share of 14.6% and Radio City claimed the third spot with 13.6%. Listenership peaked between 11 am and 12 noon.
In Delhi, in a universe of 16.5 million listeners above the age of 12, Fever FM topped with a 20.6% listenership share. Red FM was on the second spot with a 13.9% share and Mirchi took the third spot on the chart with a 13.5% share. Listenership peaked between 9 am and 10 am.
In Bangalore, BIG FM took the lead with a 26.4% listenership share. Radio City stood second at 25.7% and Fever FM was at third with a 15.4% share. Listenership peaked between 9 am and 10 am.
In Kolkata, Mirchi topped the listenership chart with a 27.4% share in a universe of 9.1 million listeners. Big FM came second with a 25.2% share. Red FM came next with a 14.7% share. Listenership peaked between 9 am and 10 am.
Kolkata market saw more Reach tuning in for this week. Radio listening at out of home increased in Bangalore market.
