ErosNow bags worldwide rights to Zee TV's content
With this acquisition, Zee TV's top-rated serials, soaps, reality shows will be available to members from around the world at no extra subscription costs
ErosNow, the on-demand entertainment portal from Eros International Media, has acquired the worldwide rights of Zee TV’s shows.
With this acquisition, Zee TV’s content will be available to members at no extra subscription costs. The content will range from serials and soaps to reality shows, including ‘Ek Muthi Aasmaan’, ‘Pavitra Rishta’, ‘Fear Files’, ‘Sapne Suhane Ladakpan Ke’, ‘Jodha Akbar’, ‘Do Bandhe Ek Dori Se’, ‘Kumkum Bhagya’, ‘Qubool Hai’, ‘Aur Pyar Ho Gaya’, and ‘Armano ki Doli’, among others.
Commenting on the development, Rishika Lulla Singh, CEO, ErosNow said, “We are thrilled to introduce prime television programming from Zee TV into our content mix and are confident this content will be enjoyed worldwide on ErosNow.”
Punit Goenka, MD and CEO, ZEE called the partnership a logical extension for the channel to make its programs available on ErosNow. “By partnering with ErosNow, we hope to capture viewers from around the world with the best shows from Zee’s library, thus living up to our corporate brand philosophy of ‘Vasudhaiva Kutumbakam - The World Is My Family’,” he added.
