television
Banijay Asia is producing Indian remakes of five of Sony Pictures’ international scripted series
e4m Staff Aug 22, 2024 1:02 PM
Industry experts say factors such as lack of innovative formats, competition from OTT platforms and rising content costs are discouraging advertisers
Aditi Gupta & Sonam Saini Jul 25, 2024 9:11 AM
Dr Annurag Batra joins over 900 others from 60 countries representing the biggest global names in TV and media
e4m Staff Jun 18, 2024 8:01 AM
India has nearly 320 million households, out of which over 100 million do not have access to television, according to TRAI
Aditi Gupta Apr 3, 2024 7:03 PM
Broadcast experts say the policy does not address major challenges such as over-regulation, price controls and interconnection, but instead emphasises on the larger M&E industry concerns
Sonam Saini Apr 3, 2024 8:44 AM
Rajdeep Sardesai, Consulting Editor, India Today Television, delivered a keynote address at the e4m NewsNext conference
e4m Staff Mar 30, 2024 12:47 PM
According to TRAI’s annual report, advertisement revenue recorded marginal increase of 1.6%
Sonam Saini Feb 21, 2024 8:34 AM
At the Pitch Madison Advertising Report 2024 launch, Vikram Sakhuja, Partner & CEO, Madison Media & OOH, spoke about television ratings, cross-media measurement, digital ratings and much more
Ritika Raj Feb 16, 2024 8:36 AM
As per BARC, 803 million viewers tuned in to Sports on TV in 2023, 98% of which was attributed to cricket events
NATIVE CONTENT Jan 10, 2024 7:35 PM
The tribunal has reportedly given its nod to a joint proposal by luggage manufacturer Goblin India and financial services firm Khandwala Finstock to acquire the bankrupt network
e4m Staff Nov 17, 2023 1:57 PM
The expansion of news to FAST (free, ad-supported streaming television) is a win-win for viewers, publishers and advertisers alike
NATIVE CONTENT Nov 1, 2023 9:26 AM
2023 broke all viewership records on TV delivering a tournament reach of over 500 million viewers and a 34% increase in TVR compared to 2022, as per BARC
NATIVE CONTENT Sep 12, 2023 6:45 PM
According to the TAM AdEx quarterly report on television advertising, TV ad volume in Jan-Mar 2023 declined by 4 % over Jan-Mar 2021
exchange4media Staff Jun 21, 2023 5:16 PM
Prior to this he was Managing Editor of ‘'CNBC Awaaz' and 'CNBC Bajar'
Ruhail Amin Jun 19, 2023 8:58 PM
Kapoor joined the network in 2022 as Chief Creative Officer
exchange4media Staff Apr 25, 2023 7:50 PM
As Deputy Editor and Senior Anchor, Khanna will headline many of the platform’s shows in addition to being a part of the core editorial team
exchange4media Staff Apr 18, 2023 4:07 PM
Ritu Mittal, Head – Marketing and Digital, Bayer Consumer Health India, talks about Bayer Health’s journey over the years, and more
NATIVE CONTENT Apr 13, 2023 9:19 AM
Dr. Annurag Batra writes on why TV is essentially the mainstay for brand building and how television is less cluttered than any other medium
Dr Annurag Batra Mar 6, 2023 2:18 PM
This ITA award is the apt recognition to AajTak, for Aaj Tak is no longer just one news channel, it is a movement, says Kalli Purie
exchange4media Staff Dec 12, 2022 8:26 PM
The ad film, #InnConnectionsKeNaam, has been created by Chimp&Z Inc
exchange4media Staff Nov 23, 2022 5:17 PM
The #KhushiyonKePeeche campaign is an extension of #DisneyStarKaNaman campaign
exchange4media Staff Nov 21, 2022 3:26 PM
ICICIDirect Markets’ app has teamed up with ‘NEXT by Rediffusion’ to launch its cutting-edge features to aid the millennials to start investing in an easy and smart way
exchange4media Staff Nov 14, 2022 5:45 PM
A 1980-batch IAS officer, Arora earlier headed various key departments in the central government and the Rajasthan government
exchange4media Staff Oct 6, 2022 8:37 AM
The most awaited sporting event of the year brings festive cheer for brands shortly after the biggest ever Asia Cup on TV
exchange4media Staff Sep 27, 2022 10:03 AM
Viewers credit big screen experience, audio-visual quality, no distractions from notifications and watching matches with friends and family as the distinct motivations to watch sports on TV
exchange4media Staff Sep 20, 2022 10:30 AM
While speaking to media analysts on FTA, Punit Goenka emphasised that the industry must wait patiently to see the full impact of the pull-out on subscription revenues
exchange4media Staff Sep 9, 2022 7:57 AM
Eenadu Television was launched in 1995 and is known for providing a platform for artists
exchange4media Staff Sep 3, 2022 9:10 AM
In conversation with exchange4media, Ajay Mehta, Founder and MD, Interactive Television, and MD of Kinetic India, spoke about how 2022 was panning out for the OOH industry
Sonam Saini Jul 27, 2022 8:35 AM
The advisory says such coverages appear to be violative of the Programme Code as defined under Section 5 of the Cable Television Network (Regulation) Act, 1995
exchange4media Staff Jun 14, 2022 12:58 PM
The channel launches its new positioning through ‘Apni vibe, apni tribe’ campaign across its key markets
exchange4media Staff May 25, 2022 2:34 PM
According to media reports, producer Asit Kumarr Modi is trying hard to make him stay
exchange4media Staff May 17, 2022 4:22 PM
Based on astrological predictions of the day, the 40-min show will be hosted by astrologist and spiritual Guru Pawan Sinha
exchange4media Staff May 17, 2022 2:34 PM
The total number of registered MSOs has increased to 1,763 as of March 21, 2022, from 1, 750 on December 30, 2021
exchange4media Staff Mar 22, 2022 8:58 AM
The report also stated that the growth in Pay TV, Free TV & Connected TV shows that overall TV connections will keep growing at a pace of over 5% per year to cross 67% of Indian households by 2025
exchange4media Staff Mar 22, 2022 8:36 AM
Krishnan, Whisper Media CEO and Director in India, outlines that the biggest challenge right now is to get more marketers to realise the value of ICA in advertising
Mansi Sharma Mar 9, 2022 8:36 AM
The second article in the PowerPlay Series discusses how IPL has empowered brands in their pursuit to become unicorns, as we approach the 15th season of India’s favourite mega event
exchange4media Staff Jan 27, 2022 7:21 PM
The company says the move will accelerate its planned expansion across the digital ecosystem
exchange4media Staff Jan 15, 2022 7:47 AM
According to the TRAI report, the total pay active subscriber base of private DTH operators has decreased by 1.4% to 68.89 million in September 2021 from 69.86 million in June 2021
exchange4media Staff Jan 11, 2022 4:02 PM
TV will continue to be the popular medium for all category of brands, and the sector is expected to see double-digit growth in AdEx in 2022, share experts
Sonam Saini Jan 11, 2022 9:09 AM
The regulator has communicated to the broadcasters that it is willing to look into their concerns provided they withdraw the case in the Supreme Court, says a source in the industry
Javed Farooqui Jan 10, 2022 9:01 AM
The movie marathon will include titles such as Tere Jaisa Yaar Kahan, Challenge, Mera Watan, Maa Tujhe Salam& Pawan Raja
exchange4media Staff Jan 5, 2022 6:57 PM
Despite the content multiverse, the traditional media is going to stay the dominant source of entertainment
Archana Khatri Das Jan 5, 2022 9:34 AM
Experts suggest the overlapping can be a game-changer for both the networks and the industry as advertisers can achieve high GRPs in a cost-efficient manner through 'combo-deals'
Sonam Saini Dec 27, 2021 9:39 AM
The channel has 41 out of the Top 50 IMBD rated movies in Malayalam in its library
exchange4media Staff Dec 22, 2021 5:42 PM
