IN10 Media Network hires Cennet Media to handle ad sales
The agency will manage ad sales for Nazara and Ishara
IN10 Media Network Pvt Ltd has hired an external agency to manage its ad sales, exchange4media has learnt from sources. According to highly placed industry sources, the media company has outsourced the ad sales of its Hindi general entertainment channels (GECs) – Nazara and Ishara – to Cennet Media Pvt. Ltd.
e4m reached out to IN10 Media Networks and Cennet Media for their comments, but is yet to receive a response.
Cennet Media is an independent media knowledge process unit, consulting house, distribution advisories, revenue process building sales & marketing company. The agency’s core responsibility, as mentioned on its website, is, “sale of ad to platform”, apart from digital marketing, creative productions and story lines for financers; and financial service audit and project scanning for budgeting and scalability.
A source close to the development said that IN10 has brought an agency onboard only for consulting and advising purposes.
IN10 Media Network has multiple channels in various genres, including EPIC (Infotainment channel), ShowBox (Music channel), Filamchi Bhojpuri(Bhojpuri movie channel), Gubbare(Kids channel), and two GECs - Ishara and Nazara.
