Marico bags ‘Advertiser of The Year’ title at e4m Prime Time Awards 2023
The FMCG giant won 6 metals, including 3 golds, 1 silver and 2 bronze metals
The exchange4media Group hosted the e4m Prime Time Awards (PTA) 2023 on April 30 in Mumbai to celebrate the achievements of creative minds, advertising agencies, media agencies and broadcasters in television advertising ecosystem. At the awards night, FMCG giant Marico was honoured with the ‘Advertiser of The Year’ title. The FMCG giant won a total of 6 metals including 3 golds, 1 silver and 2 bronze metals across categories for their impressive campaigns and exemplary work.
The tenth edition of the e4m Prime Time Awards was held in the presence of industry luminaries and experts from the advertising and media world at Holiday Inn, Mumbai. e4m Prime Time Awards aim to recognise and elevate creative brilliance within advertising and marketing campaigns.
The Jury this year was chaired by Sameer Satpathy, Divisional CEO Personal Care, ITC Limited.
The awards recognise and celebrate exceptional work across 5 prime categories – Creativity, Media Services, Broadcasters, Talent and Excellence Awards which are further divided into various sub-categories.
The top brands and agencies that won big include Paisabazaar, Asian Paints, Shemaroo, Zee Network, Warner Bros. Discovery, Starcom. The other gold winners include Versuni India Home Solutions, Shemaroo Entertainment Ltd, Wipro Consumer Care, Eleve Media, Paisabazaar, Wavemaker, Zee Entertainment Enterprises Ltd (Zee Sarthak), HDFC Life, Havas Media India, MakeMyTrip, Colgate Palmolive India Ltd., Hyundai Motor India Limited and Vicco Labs.