SPNI channels back on Tata Play

Tata Play removed Sony TV's linear channels from its bouquets on August 1, saying they were restructuring their channel bouquets by removing less-watched channels

e4m by e4m Staff
Published: Aug 23, 2024 8:54 AM  | 2 min read
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Tata Play has reportedly brought Sony Pictures Networks India’s (SPNI) channels back in its packages. According to media reports, the two sides have solved their differences.

One of the reports quoted a SPNI spokesperson as saying that “everything is now in order”.

Tata Play removed Sony TV's linear channels from its bouquets on August 1, saying they were restructuring their channel bouquets by removing less-watched channels

At the time of removing the channels from their packages, Harit Nagpal, MD and CEO, Tata Play, had told exchange4media that they were restructuring their channel bouquets by removing less-watched channels and adjusting monthly charges accordingly.

“We at Tata Play have always prioritised customers’ while designing our processes. Our analysis, supported by BARC data, reveals that most subscribers have 4 or more times the number of channels than they actively watch. Due to lack of return path data, it is not possible to track who’s watching and who’s not. Consequently, we are streamlining channel packs by removing less-watched channels and adjusting monthly charges accordingly,” he had said.

Expressing surprise at the development, Sony Pictures Networks India (SPNI) had said it was unaware of this and termed the decision “arbitrary”.

“SPNI has recently become aware of Tata Play's surprising decision to remove Sony channels from the bouquets of nearly 10 million subscribers. This arbitrary decision seems to have been made without any notice to SPNI or apparent consideration for their subscribers' preferences,” a SPNI spokesperson had said then.

 

Published On: Aug 23, 2024 8:54 AM