Zee Media’s Daiba Pradeep Roy joins Mitwa TV as National Sales Head

Roy has more than 21 years of experience in media sales.

e4m by exchange4media Staff
Published: Jan 27, 2023 12:00 PM  | 1 min read
Daiba Pradeep Roy
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Daiba Pradeep Roy who was the National Sales Accounts Head with Zee Media Corporation has joined Mitwa TV as National Sales Head.

Mitwa TV is a new age subscription free premium OTT platform for 45+ Crore audiences spread across Hindi Heartland. Roy will lead the sales team nationally and be responsible for revenue generation at MitwaTV.

A veteran media professional, Daiba has more than 21 years of experience in media sales. Prior to his tenure in ZMCL, Pradeep was heading the Business Team, at ETV a Subsidiary of Network 18 Media, where he was designated as Business Head.

Published On: Jan 27, 2023 12:00 PM