Accenture Song ropes in Arun Kumar as Global Head - Data and AI

Prior to this, Kumar was the Chief Data and Marketing Technology Officer at Interpublic Group (IPG)

e4m by e4m Desk
Published: Sep 6, 2024 12:00 PM  | 1 min read
Arun Kumar
  • e4m Twitter

Arun Kumar has been appointed as Global Head - Data and AI at Accenture Song, as per media reports.

Kumar joins Accenture Song from a period of independent consulting.

Prior to this, Kumar was the Chief Data and Marketing Technology Officer at Interpublic Group (IPG). He was responsible for developing its data and technology solutions globally and growing its addressable media buying practice.  

According to reports, Arun Kumar will report to Baiju Shah, global chief strategy officer, Accenture Song.

Accenture Song is a tech-powered creative group, a leader in applying generative AI to responsibly create growth and relevance for businesses.

Published On: Sep 6, 2024 12:00 PM