Akila Jayaraman promoted to JioAds' head of GTM strategy and marketing
She joined the company in January 2022 as Head of Sales Strategy.
Akila Jayaraman has been elevated to head of GTM strategy and marketing at JioAds. She announced the move on LinkedIn.
In her new role, Jayaraman will be leading the overall GTM narrative, positioning and pricing across JioAds businesses like ConnectedTV, Retail Media, In-store Media, DOOH and SMB.
She joined the company in January 2022 as Head of Sales Strategy.
Previously, she was with Cheil India where she led a team of over forty digital professionals, leading integrated media mandates for large brands like Samsung and Google.
She has also worked for Essence, Madhouse and Comviva Technologies Limited. Jayaraman has extensive expertise spanning consulting, research, sales and account management in the mobile and technology domain.