Darryn Rodricks
NDS, a provider of technology solutions for digital pay-TV, has announced an increased focus on advanced advertising solutions in the Asia Pacific region, reinforced by the appointment of Darryn Rodricks as Director, Advertising Solutions, Asia Pacific. In this new role, Rodricks will be responsible for the positioning and sale of NDS’ advanced advertising solutions to major advertisers, advertising agencies, content providers and pay-TV operators across the Asia Pacific region. Rodricks is a seasoned advertising industry professional with 17 years of experience in the Asia Pacific region. For the previous nine years, he had held the position of Vice President of Integrated Sales and Marketing with STAR TV based in their Hong Kong office. In his role with STAR TV, he was responsible for running large integrated marketing campaigns across the region for STAR TV clients.
NDS, a provider of technology solutions for digital pay-TV, has announced an increased focus on advanced advertising solutions in the Asia Pacific region, reinforced by the appointment of Darryn Rodricks as Director, Advertising Solutions, Asia Pacific. In this new role, Rodricks will be responsible for the positioning and sale of NDS’ advanced advertising solutions to major advertisers, advertising agencies, content providers and pay-TV operators across the Asia Pacific region. Rodricks is a seasoned advertising industry professional with 17 years of experience in the Asia Pacific region. For the previous nine years, he had held the position of Vice President of Integrated Sales and Marketing with STAR TV based in their Hong Kong office. In his role with STAR TV, he was responsible for running large integrated marketing campaigns across the region for STAR TV clients.
