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Grey Group India (Grey & AutumnGrey) has announced the appointment of Anup Bhaskar as Senior Vice President and Business Head, North.
Anup joins in from Lowe Lintas, where he was last serving as Vice President in a business role. He was associated with the agency for 15 years managing a large part of the portfolio of brands and did a stint in Account Planning within the network.
In his career span of 19 years, Anup has also held account management roles at Rediffusion, DDB Mudra, and Vyas Giannetti Creative.
His experience covers business and strategy roles across a broad spectrum of global and Indian brands, spanning diverse categories. He has driven integrated advertising mandates and perception-changing campaigns across brands such as Google, Maruti Suzuki, Idea Cellular, Pernod Ricard and Sun Pharma OTC.