NewsX has appointed Monjit Sharma as Head of Sales. Sharma joins the news channel after a stint as Director of Sales at MTV. He will be based in Delhi and will lead the regional sales teams at Delhi, Mumbai and Bangalore.
Commenting on Sharma’s appointment, a company spokesperson said, “Monjit comes with a wide experience of handling sales functions at some of the biggest media brands in the country. He brings with him a rich mix of working on both established brands and start-up environments. We are pleased to have him on board.”
A seasoned sales professional with over 14 years of experience, Sharma began his career with The Asian Age, where he worked in a dual role as Regional Manager and Executive Assistant to the Managing Director, MJ Akbar. From print, he moved to television sales at ESPN-Star Sports. His first brush with media start-ups was with the TV18 Group, where he handled revenue responsibility for CNBC-TV18 and CNBC Awaaz. He later went on to head sales at MTV.
Commenting on his new role, Sharma said, “It’s a privilege to take on this role and work with NewsX. The team here has turned the channel into a home for refreshingly different content in a cluttered news space. The channel is undergoing very positive changes and it will be exciting to be part of this process.”