Narayana Health appoints Ashish Bajaj as Chief Marketing Officer
Prior to this, Bajaj was associated with MediBuddy
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Published: Jul 18, 2022 12:36 PM | 2 min read
Narayana Health has announced the appointment of Ashish Bajaj as the Chief Marketing Officer. Bajaj has joined Narayana Health from MediBuddy where he was heading the Marketing, Partnerships and PR verticals. At Narayana Health, he will be responsible in building a comprehensive marketing approach that is aligned with the growth vision of the company.
Speaking about the appointment, Viren Shetty, Executive Vice Chairman, Narayana Health, said, “We are happy to welcome Ashish to the Narayana Health family. The healthcare sector in India is at the cusp of an exponential growth and at Narayana Health we want to be well-positioned to leverage the opportunities ahead of us. The appointment of Ashish is an extension of this vision. We are confident his multi-industry expertise, especially the exposure to the start-up eco-system will add tremendous value and help us to achieve our strategic business outcomes."
As the Chief Marketing Officer of Narayana Health, Bajaj will be driving the brand’s end-to-end marketing strategy. He will also be overseeing the organization’s digital, retail and institutional marketing, branding, public relations and patient engagement programs, including CRM.
Sharing his views on joining Narayana Health, Bajaj said, “I am delighted to be a part of Narayana Health. Narayana Health is looking to redefine the healthcare delivery models present in India and abroad. I look forward to working alongside the leadership and contribute to the larger vision of the company.”
Bajaj comes with more than a decades experience in managing the marketing function across Healthcare and start-ups industry.
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