Pantaloons celebrates self-expression in new Pujo campaign ‘Hok Tomar Agomon’ Test
The campaign is a festive tribute to Maa’s arrival and every individual’s celebration of style
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Published: Sep 3, 2025 4:25 PM | 1 min read
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Pantaloons ushers in the festive season with its new campaign, Hok Tomar Agomon (Celebrate Your Arrival).
Inspired by the quintessential call of Maa asche, the campaign shifts the lens from collective celebration to personal expression. It highlights how Pujo is not only about welcoming Maa Durga but also about people embracing their own journeys through self-expression, flair, and the joy of marking new beginnings in their own way.
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