Simpl, a checkout network, has announced the appointment of Prateek Chugh as its Vice President of Direct-to-Customer (D2C) Business. He brings with him over 10 years of experience with companies such as Classplus and OYO.
Khanaz K.A, CXO at Simpl, said, “As an organisation, we are committed to empowering businesses of all scales to go online by building state-of-the-art checkout solutions and complementing our ever-expanding merchant and customer base. In this endeavour, we are delighted to have someone of Prateek Chugh’s stature, who brings solid leadership experience in building and expanding businesses, as well as setting up strong, systems-driven organisations. As we scale up our business, Prateek will be a huge asset to us as we continue to drive forward our mission of building trust between merchants and consumers and offering a seamless checkout experience online.”
Prateek Chugh, Vice President of direct-to-customers (D2C) Business at Simpl said “The D2C ecosystem in India is experiencing rapid growth, accompanied by its unique set of challenges and opportunities. Simpl is at the forefront of solving these challenges while helping to build trust with consumers. I am excited to join the dynamic team at Simpl and spearhead its D2C arm. Additionally, I am eager to explore the new merchant partnership opportunities presented by these themes’.
An MBA graduate from the Delhi School of Economics, Prateek worked as a Business Head With Classplus India Earlier.