MARS Petcare India names Pitchfork Partners as strategic communication consultant

The Mumbai-based consultancy will handle countrywide communication for the petcare brand

by exchange4media Staff
Published: Aug 26, 2020 12:11 PM | 1 min read

Mars Petcare has announced the appointment of Pitchfork Partners Strategic Consulting as its strategic communication consultant for India. As part of its growth strategy in India, the pet care company will work closely with Pitchfork Partners to build corporate reputation and engage with relevant stakeholders.

Ganesh Ramani, General Manager, Mars PetCare said: “Pitchfork Partners shares our beliefs and values around pet and animal welfare, bringing extensive stakeholder relationships and communication expertise to our business. We are happy to have them on board with Mars Petcare.”

Jaideep Shergill, Co-founder, Pitchfork Partners, said: “We are excited to partner with MARS Petcare. Pet nutrition and needs is a category that needs more knowledge dissemination. This is an opportunity to bridge that gap. MARS Petcare is committed to making a better world for pets, and we are committed to helping the Company achieve its business goals through strategic and insights-driven communication.”