The week that went by saw some very interesting analytical stories being done by exchange4media. The highlight of the week was the Pitch CMO Summit Chennai held on Friday.
Click on the links below to catch some of our top stories of this week.
Festive Bonanza: Digital all set for better show than traditional counterparts
https://www.exchange4media.com/digital-news/festive-bonanza-digital-all-set-for-better-show-than-traditional-counterparts-99944.html
Why brands need to build their Voice assets
https://www.exchange4media.com/digital-news/why-brands-need-to-build-their-voice-assets-99912.html
Pitch CMO Summit Chennai: Industry leaders to talk about 'Building A Personalized Connect'
https://www.exchange4media.com/marketing-news/pitch-cmo-summit-chennai-industry-leaders-to-talk-about-building-a-personalized-connect-99971.html
Pitch CMO Chennai: More personalised you get, more authentic you need to be: CVL Srinivas
Pitch CMO Summit: The future is not going to be only personalization: Balaji Prakash
https://www.exchange4media.com/marketing-news/pitch-cmo-summit-the-future-is-not-going-to-be-only-personalization-balaji-prakash-100005.html