With the biggest cricketing tournament the ICC World Cup 2019 on, the week gone by was full of excitement. From interesting campaigns and stories, we carried a number of stories and interviews. The BARC landing page issue was another story we followed closely.
This week we saw several appointments and people movements too.
Read some of the stories again:
Ariel puts together #2011dobara World Cup campaign
https://www.exchange4media.com/marketing-news/ariel-puts-together-2011dobara-world-cup-campaign-97344.html
How a campaign from Volkswagen brought India and Germany together
https://www.exchange4media.com/marketing-news/how-a-campaign-from-volkswagen-brought-india-and-germany-together-97423.html
BARC releases statement on landing pages, confirms e4m story on reach outliers
https://www.exchange4media.com/media-others-news/barc-releases-statement-on-landing-pages-confirms-e4m-story-on-reach-outliers-97425.html
iProspect ropes in Abhishek Balsara is AVP-Analytics & Vineet Sawant as Director-Tech
https://www.exchange4media.com/announcements-news/iprospect-ropes-in-abhishek-balsara-is-avp-analytics-vineet-sawant-as-director-tech-97383.html
Isobar elevates Shekhar Mhaskar as Chief Growth Officer
https://www.exchange4media.com/announcements-news/isobar-elevates-shekhar-mhaskar-as-chief-growth-officer-97368.html
Star Sports sends #BlessingsFromHomeground for Team India
https://www.exchange4media.com/marketing-news/star-sports-sends-blessingsfromhomeground-for-team-india-97366.html
Amazon becomes world’s most valuable brand: Kantar Report
https://www.exchange4media.com/marketing-news/amazon-becomes-worlds-most-valuable-brand-wpp-kantar-report-97355.html
Lowe Lintas wins creative duties of ShareChat
https://www.exchange4media.com/announcements-news/lowe-lintas-wins-creative-duties-of-sharechat-97320.html
