In a chat with e4m, Pepe Jeans' MD & CEO Manish Kapoor talks about changing consumer behaviour, media spends, D2C business and more
The digital film encapsulates the sentiments and moods of a bride and her bridesmaids on her wedding day
The digital-first campaign showcases the brand's new festive collection
The acquisition by RRVL is another step in its journey of offering superior design-led products and compelling value proposition for customers
Chandra will be responsible for developing the strategic roadmap for all RITU KUMAR brands
The account will be serviced and led by 21N78E Bengaluru office
Arora will be responsible for all marketing efforts for the brand, firmly establishing Soch in the women’s wear segment in India
The brand's partnership with Solar Charkha Mission, energy-efficient stores and sustainable workplace ensures the commitment towards being fashion-forward and responsible
The campaign has been conceptualised by Dentsu Webchutney, Bangalore